Market Your Business

The Basics:

The first things you want to do is get your own domain name that you will use to sell your domains from.  You can purchase this domain from your own account at a discount price.  Once you purchased your domain name, go into your account and click on the domain name you just purchased.  On the right-hand side of the screen click on Forwarding and enter the link to your reseller page in this field.  Now, when someone types in your domain name, it goes straight to your reseller page.

Next set your prices to make them attractive to your potential clients.  Take advantage of all of the promotions that are available.  Make sure that you highlight your promotional offers in your advertisements.

Tell everyone you know that you are now in the business of selling domain names.  All that is needed is a simple email to all of your friends and family letting them know about your new business and what it has to offer.  Make sure to let them know of all of your features and how they can benefit them.  Don't forget to add the link to your new business in the email.  Ask them to forward your email to anyone that they know might need a new domain name or their own website.

More Advanced Marketing:

Your major goal is to get your website in front of as many people as possible.  Your success at this depends on your creativity and your budget.

The first thing you want to do is submit your site to as many search engines as possible.  This can either be done manually, or using a service.  Many services are available that will submit your site to several search engines at one time.  You can find these services by searching for "Website Submission."  You also want to submit your site to Dmoz.org.  DMOZ is a directory for all major search engines.

You'll then want to learn how to optimize your website for search engines so that you can increase your page rank.  Page Rank is the order your site shows up in the search.  The higher the page rank, the closer to the top of the page you will be.  The search engine you want to focus on is Google.  Google is the top search engine there is and is responsible for half of all searches.

Another tool Google offers is AdWords.  Adwords allows you to advertise your site across Google's ad network.  This will cost you money, but you can determine how much you want to spend per day and per click.  There also several tools that will allow you to determine the success of your advertising campaign.

You should also participate in Link Exchanges.  Link Exchanges allow you to swap the link to your site with a link to someone else's site.  To do this you'll need to host your site so that you can have multiple pages. One of the pages should be a "Partners" page that allows you to exchange links (similar to the partners page here).  If you're not advanced at creating websites, you may want to hire someone to develop your website for you.  If you wish to swap links with me, you can do so by emailing me at info*at*silist.com.